Sunday, November 23, 2014

Week 12 Using Other Social Media Tools (part 2)

Coupon Ideas

One idea for a Groupon/coupon that I thought of is offering a limited number of advance purchase opportunities for an individual to join the owners at a craft fair and customize their own piece. Their piece would then be delivered to them once it could be fired.

This would be similar to what people can do at a "Clay and Latte" type storefront, but instead it would be on a hand made piece rather than the mass produced, generic items you can get at the more commercial stores. I think this could be very beneficial because parents could leave their older children at the booth while they continue to shop a the fair or farmers market. This would create a pleasant day for everyone involved. 

As far as a new product or service that would increase business would be for the owners to offer ceramic parties, or small group classes. This would be a good way to both generate business and promote the joy of creating.


2 comments:

  1. Hi Jill,
    Here's an idea, sometimes suppliers will discount a wholesale purchase (better than net 30 days) if you just ask them to discount their products. Tell them you are running a promotion which will attract more business and in turn sell more "clay".
    Eric

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