Friday, October 10, 2014

Week Six: Intro to Facebook Strategy (Part 1)

"He likes me... He likes me not..."

Finding pages that I wanted to like as my page was interesting.  I went to a few businesses that I know of and... (gasp) they didn't have Facebook pages (oh, the horror -don't they realize?).

I ultimately ended up looking through other companies' liked pages and looked for post commenters that I could like. To begin, I chose to like businesses that would provide and inform the business I am promoting. For example, I chose sites that provided inspiration as well as tips and techniques for artists that are still interested in developing their craft.

There are two pages I chose to add as featured likes, Mugshot Mondays and Ceramic Arts Daily. I chose Mugshot Mondays because it is a place where artists can share photos of their own work with a larger audience. The Mugshot Mondays page has over 1600 likes, so that's a lot more potential viewers than our current two.  I chose Ceramic Arts Daily due to the fact that it was, as they so purposefully describe it as, "a place for artists to display their work and to share ideas and perspectives about how their art and life interact to shape each other."

Since this is a new business, I thought the idea of finding companies that could further both the growth of the business and the development the artists was a sound one.





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